The Purple Parade Activation Guide
Tips to Run a Successful Event
Discover what makes an activation impactful—driving inclusion and creating a meaningful sense of achievement for participants of all backgrounds.
Date + Time
Check the Calendar
Avoid scheduling during holidays or major events to ensure higher attendance.
Popular Timing
Choose timing to get majority participation
i.e., during school and office hours.
i.e., during school and office hours.
Plan Early
Choose a date well in advance to allow ample time for preparations.
Venue
Easy To Get To
Pick a place that's not too far and is simple to reach.
Not Too Small Or Big
Choose a spot that fits everyone comfortably.
Clean And Safe
Make sure the place is clean and safe for everyone.
Activities
Share Why
Let everyone know why the activity matters for The Purple Parade.
Include Everyone
Ensure anyone can join in, no matter their age or ability.
Easy Setup
Choose activities that are simple to prepare.
Take these steps to create an inclusive, impactful, and memorable Purple Activation!
01. Plan
- Set clear objective(s) to achieve
- Assemble your team
- Select date & venue
02. Prepare
- Outline your budget
- Make a detailed event plan (before, during & after)
- Assign roles to members of your team
- Plan impactful and inclusive activities
03. Promote
- Consider partnering social service agencies or disability organisations
- Promote the campaign online & offline
04. Logistics
- Prepare event materials and request for a Purple Activation Kit from us! (While stocks last)
- Onboard and brief your team and volunteers
05. Event-Day
- Set up early
- Reach out to diverse participants and facilitate engaging activities
- Include a call-to-action to help us rally more support for The Purple Parade!
06. Post-Event
- Thank the people that supported your campaign (members of the public, volunteers & your team too!)
- Reflect & review with your team (discuss areas for improvement if any)